Opening Parade
Spectators enjoy a lively parade of folk dancers, local officials’ speeches, and the symbolic opening of the plum-themed festivities.
Bulgarian Plum Festival
Български фестивал на сливата
Troyan, Bulgaria
Sep 18 - 21, 2026Expected
Each mid-September, the Bulgarian town of Troyan celebrates its plum harvest and its famous plum brandy with a festival of food and folklore. Concerts, craft and food bazaars, and a colorful costume parade fill the town square, in a celebration of the orchards and the rakia that are central to local life.
Media proof note
The Bulgarian Plum Festival record is date-tracked, but stronger reviewed Field Guide media would make it easier to inspect.
About media standardsKey moments
Where it happens
Централен площад "Възраждане"
Troyan, Bulgaria
Open in MapsHow to show up well
Bring the right payment
Cash for stalls and local food
Respect local boundaries
Respect the festive food/drink context; enjoy folk performances and ask locals about tradit...
Ask before close-up photos
Respect local customs around food and drink, and the seasonal atmosphere. Ask permission be...
Practical notes
Crowds & timing
Crowd level: high.
Tickets
Free events are available.
REGIONAL HARVEST & FOODWAYS
Bulgarian Plum Festival
Български фестивал на сливата
Troyan, Bulgaria
Each mid-September, the Bulgarian town of Troyan celebrates its plum harvest and its famous plum brandy with a festival of food and folklore. Concerts, craft and food bazaars, and a colorful costume parade fill the town square, in a celebration of the orchards and the rakia that are central to local life.
Media pendingMedia proof still incomplete
Under the radarStill under the radar
Sep 18 - 21, 2026Expected dates
Verified this year
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The story behind it
The event continues the legacy of the older “Feast of the Plum and Troyan Rakia”, aligning with the national Unification Day holiday. It reflects Troyan’s identity as a center of plum cultivation and distillation; local farmers and artisans showcase plum products, and folklore ensembles perform dances and songs tied to rural Transylvanian traditions.
Key moments to know
Opening Parade
Spectators enjoy a lively parade of folk dancers, local officials’ speeches, and the symbolic opening of the plum-themed festivities.
How to show up well
first-timer tips
Bring the right payment
Cash for stalls and local food
Respect local boundaries
Respect the festive food/drink context; enjoy folk performances and ask locals about traditions.
Ask before close-up photos
Respect local customs around food and drink, and the seasonal atmosphere. Ask permission before photographing v...
Essentials at a glance
Date window
Sep 18 - 21, 2026
Estimated
City / Area
Troyan
Northern Bulgaria (Lovech Province)
Cost
Free public events available
Good for
Families welcome
Very High visitor welcome
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