Blueberry DaysDani borovnice

Dani borovnice is a month-long summer harvest festival in Plav that celebrates the local wild blueberry crop. Each year it includes concerts, book launches, traditional food fairs, a honey-and-handicraft market, and folklore events. These activities highlight Plav’s rural heritage, from tasting blueberry pies to showcasing local crafts. The festival culminates with concerts and a “Miss Borovnice” contest, drawing thousands of participants and emphasizing blueberry as a symbol of the region 1 2.

Plav’s surrounding mountains are known for abundant wild blueberries, an important part of local cuisine and tradition. The festival grew from village fairs and has become a signature cultural event. It reflects the mix of Bosniak and Montenegrin mountain culture in Plav, combining literary gatherings and modern pop concerts. It underscores the importance of agriculture and nature in the community’s identity, and serves to unite generations in celebrating local produce.